Infuse Your Style with The Latest K-Fashion Trends

In the wake of the global K-Pop wave, a myriad of Korean designer brands, including the likes of BONBOM, Juun.J, DUNST, WE11DONE, LE17SEPTEMBRE, and others have taken the international fashion stage by storm. With their unmistakable design aesthetics and fearless interpretations of popular fashion culture, they have become the epitome of style, adored by K-wave stars and revered fashion icons.

At Lane Crawford, our expert styling team has curated the latest pieces from these Korean brands and captured a series of lookbook ensembles for men and women, showcasing the SS24 trends. From avant-garde silhouettes to streetwear-infused styles, discover the latest trends and elevate your wardrobe with the most sought-after pieces of the season.

When Gorpcore Meets Elite Academy Girls

This SS24, leading brands ingeniously combine the rugged appeal of Blokecore with the romantic charm of Coquette, creating a perfect fusion. Think high-impact colour blocking, open-collar polo shirts, sporty trousers, ballet flats, and a playful twist with contrasting socks. Elite academy girls can effortlessly exude a spirited and refined essence with this fashion-forward aesthetic.

Harness The Power of Subtlety in Office Attire

Steering clear of ostentatious trends and flashy logos, the minimal aesthetic embraces a refined approach with a preference for understated colours such as black, white, and muted tones. Building upon these core elements of simplicity, the SS24 collection places emphasis on impeccable silhouettes and precision tailoring, allowing clean and minimalist designs to exude a sense of quiet luxury.

Step Up Your City Walker Aesthetic and Master the Art of Mix and Matching

Whether it’s a weekend getaway or a weekday commute, Urbancore style allows you to embrace a casual yet versatile wardrobe that seamlessly transitions from city streets to outdoor adventures. Embrace the utility of waterproof outerwear, highly functional multi-pocket cargo trousers, and cropped tops. Dare to mix and match with a pair of statement-making mob wife-inspired pointed shoes or high-performance hiking sneakers, amplifying the essence of Urbancore fashion to its fullest potential.