In 1949, Vitamix founder William G. “Papa” Barnard created the first infomercial in the U.S. to demonstrate how the Vitamix blender can help families eat healthier with whole foods. Starting from then, Vitamix has been producing commercial-grade blenders for the home user, as well as businesses. Designed to help people lead healthier lives and enable foodies to recreate restaurant-inspired menus, Vitamix blenders create extra-smooth blends, self-clean in 60 seconds, and are engineered to last.